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Analysis: Celebrity endorsements in the 2024 US presidential election

Sky News Australia 28



Flinders University Professor Rodrigo Praino has examined the effectiveness of celebrity endorsements in the 2024 US presidential election.

“Celebrity endorsements are complicated; we don’t even know how much they actually work,” he told Sky News Australia.

“If celebrity endorsements worked very well, the Democrats would win every single election in the country because there’s very few celebrities that actually side with the Republican Party.

“Some of them are compensated, some of them are not compensated.”

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28 comments
@trawlins396

Celebrity endorsemenss have absolutely ZERO effect on my voting choice. Actually it turns me off . If Cardi B endorses it , I'm going in the opposite direction!!

@jamesbrockman6221

And this is why the average person is smart enough to know that celebrity’s don’t have a tight grip on most people as they want themselves to believe cause the ones that endorsed Harris basically lost that money and are now revealing how stupid they really are.😂😂😂😂😂😂

@EIEIO47

How stupid voters will listen to celebrities endorsing candidates!

@Diponty

So a Harris donor gave 5 or 10 bucks of their grocery bill money so Harris could give it to a billionaire. LOL And they say Trump was give money to the rich.

@billy-jadeachiu2296

If these "celebrities" were truly your friend and they believe you're the one to do the job WHY do you need to be paid WHY not donate your time?!?

@_wokeweaklingscryoverwords_

The best way to lose an Election is having paid Actors like Oprah endorse you.

@janos5408

To be fair, you'd have to pay me just to be in the same room as KH.

@JIMBEARRI

Quite a few of the "celebrities" who endorsed SCAMala had ties to Diddy. The FBI and Homeland Security seized a great deal of "evidence" during the raids on Diddy's homes. It doesn't require a great stretch of imagination to think that certain celebrities might have been "persuaded" to endorse SCAMala. Then, of course, there's the fear that President Trump just might order the release of all the information from the Weinstein, Epstein and Diddy investigations. Now we hear that SCAMala's campaign spent 1.37 BILLION Dollars, much of it coming from Media and Entertainment sources in California, and the campaign is TWENTY Million dollars in debt.